Beginner friendly
A step-by-step guide in plain English. Find suppliers, get your products tested, take payments, ship orders, and stay on the right side of the rules — even if you're starting from zero.
Free starter guide — the seven decisions to get right first. No income promises, just how the business works.

Where people go wrong
Most people think it's all about the stock. It isn't. Here's what actually trips them up — and every one of these has a simple fix you'll learn.
No way to check who you're buying from, or what's actually in the vial.
Test results that were never ordered, never read, and never shown.
Account frozen mid-month, money held, and no backup plan.
Too many disputes and your payment provider drops you.
What you'll do
No jargon, no guessing. Finish one step, move to the next.
What this market actually is, who buys, and whether it's a fit for you — before you spend a dollar.
Register the company, get your labeling and terms right, and learn the lines you never cross.
Where to look, what to ask, how to test samples, and the warning signs that mean walk away.
Lab testing in plain English: what a COA is, how to order one, and how to show it to customers.
A name, packaging, and a simple online store that looks professional and works on day one.
How to open a payment account that doesn't get shut down, and what banks want to see from you.
Simple math for pricing, plus how to pack and ship orders so nothing arrives damaged.
Basic marketing that's allowed in this space — search, email, social — plus support that runs itself.
Staying out of trouble
There are real rules in this space, and breaking them is how businesses disappear overnight. We show you exactly what they are and how to build around them from day one — in language you'll actually understand.
Research use only means research use only. You'll learn how to label and write about products truthfully — no workarounds.
You learn how to apply for payment processing the right way, not how to hide what you sell.
Everything you say about a product has to be supported by paperwork you actually have.
You'll decide in writing what you will and won't sell, before your first order — not after a problem.
Pick your starting point
Brand new? Start free. Already selling? Skip ahead.
Brand new? Start here
Free
A short, plain-English guide to the seven decisions that make or break this business — plus a walkthrough video.
Just testing the water
$149
The first four steps in full. Enough to decide, with real evidence, whether to go ahead or walk away.
Ready to build it
$797
All 8 steps, every template, and a start-to-finish checklist that takes you from idea to a store taking orders.
Already selling
$199
Just the paperwork: quality-check forms, dispute templates, labeling guides, and a pricing calculator.
Want help along the way
$2,400
12 weeks in a small group with live calls, feedback on your suppliers and paperwork, and a build you finish.
Want it done with you
From $3,000
Work directly with us on suppliers, testing partners, payments, and a launch plan built around your budget.
You're not on your own
Questions
Get the free guide. Read it before you talk to your first supplier.